SEMINAR RECAP ON THE TREASURED ENTREPRENEURS ASSOCIATION TEA HALL OF WEALTH MEMBERSHIP GROUP PAGE
👉🏻Theme:
❤ 10 WAYS TO GROW YOUR BUSINESS WITH DIGITAL MARKETING TOOLS AND MAKE COOL MONEY.
🎤SPEAKER/FACILITATOR/DISCUSSANT
đź—ŁMr Fayomi Macklinola
TEA NATIONAL PRESIDENT…
Good evening to the most Treasured Entrepreneurs.
I welcome you all to tonight seminar!
Before I proceed, please help me celebrate the visioner, C.E.O and the Project Coordinator of the TEA Hall of fame: Mr. Asuni Adeshola , whose indefatigable effort has connected us together tonight and every other nights on this platform.
My brother, you will not lose your reward!
People, I am sure, you will like to take your businesses to the next level of growth with minimum effort.
The way to go is digital marketing.
The reasons are not far fetch
- The INTERNET is the largest market in the world today. The group of potential customers that are found online is a much larger group of people than you are likely to be able to attract locally
- Using digital marketing, you can reach an enormous audience in a way that is both cost-effective and measurable.
- The ability to interact with your prospects and learn exactly what they are looking for is there.
- You get to know your audience and allow them to know you personally which can help to create brand loyalty
- You can track responses to your marketing efforts immediately
- The internet has made the world a global village. For anyone who is not taking advantage of the internet, it means that you prefer to remain in the past when the world is changing right in front of you.
This is how people do business today. When someone has an interest in your business or if they are curious about your brand, the first thing they are going to do is research online and see what they can find out about you.
They expect to find you there with a website and a social media presence. They may be looking for reviews so they can learn what other people are saying about your company and whether it is a good place to do business.
If a potential customer can’t find you online, they may conclude that your business doesn’t appear to be legitimate. There is a very good chance that a lot of these prospects may decide not to take your business seriously and they will quickly head somewhere else.
So, why wink in the dark when the light of digital marketing is every where
What are the ten ways that you can use digital to grow your business?
Using digital to grow a business is summed up in the phrase “Digital Marketing” which means using social media handles such as Facebook, Instagram, Twitter, WhatsApp among others to promote and sell products and services.
- Be social media savvy:
Learn your way around social media. You need to know all that is available to promote and grow your business in your phones. Research has it that about sixty – five percent of youths in Nigeria today owns a phone. Ninety – five percent of these does not know how to use all the potentials of the phones they take around.
As a treasured entrepreneur, you cannot afford to lose potential customers because of not been able to market your products and services digitally.
- Invest in social media:
Do a social media class to fast track you on the road to doing more digital. Learn this for the sake of growth in your business. Learn how to run an advert on your social media handles. Go for training on how to promote your businesses using the available digital solutions. It is true maxim that says ‘traininig begets gaining and reigning.
Learn how to communicates your products and services effectively on social media and watch your business grow to the next level.
- Build credibility:
Don’t just be interested in selling without first touching the heart of your customers. You can do this by Interacting with your customers on social media. Interact by asking vital questions that touches their hearts. Interacting with them helps you to build the credibility of your brand thereby creating more sales for your products and services.
- Publish a weekly blog that’s worth reading.
A blog is the perfect way to engage and nurture your online following.
Your blog is the best place to share content related to your products, business, and industry
Having an excellent blog will not only entice potential customers, it will also build your brand and reputation. Provide readers with valuable content, and they’ll return again and again.
The tenet of any successful blog is high quality content.
As you build your blog, think of ways to add value to your audience. Don’t be afraid to share insider tips so readers will start seeing you as an authoritative voice.
- Leverage on influencers
Influencers are your social media friends and followers who has tens or hundreds of other friends and followers.
You can use them to create a wider reach for your products and services by asking them to share your post, comment or the products.
- Create a functional websites
A functional websites is a website that is easily accessible and interactive. It is a space on the digital map where customers can go and get all the necessary information about your products and services.
A website will also help put your business on the INTERNET which makes it findable.
To own a functional websites is no longer as expensive as it use to be. For details about how to own a functional website/blog, you can contact our able Chairman Mr. Asuni Adeshola.
- Leverage the power of Search Engine Optimization.
You can take all the time and resources in the world to maintain a functional and polished website, but without a strong SEO strategy, potential customers may never see it.
Optimizing your content will ensure your website becomes one of the first search results on Google and beyond.
- Build and nurture customer base IDs
IDs is a short acronym for identification. The list consists of phone numbers, social media details and emails of the customers.
Building and nurturing the customer’s IDs helps you to access the customers directly.
Even if you have 20,000 followers on Facebook or Twitter, there is no guarantee they will see your posts. Worse still, these platforms are changing their rules all the time. Building and nurturing customer based IDs is an effective sales funnel is marketing.
- Create a lead magnet.
A lead magnet is a free download, ebook, PDF or other type of incentive that allows you to capture your reader’s email address and/or contact information.
This incentive is free and should provide value to your potential customers right away.
The more valuable it is to them, the more likely they are to give you their information.
The last point on the topic is
- Monitor Your Progress
Social media use is growing all the time, and every month there are more active users than the one before, especially on the popular handles such as Facebook, Twitter, WhatsApp, Instagram, LinkedIn, and Snapchat.
It’s not necessary to have a presence on every social network out there, and it’s a much better strategy to define your goals, locate your audience, and pick the sites that are right for you based on those factors.
Social media relationship building has a number of benefits to confer on your business
but it’s important to put in the time cultivating your presence if you want to take advantage of them all.
One Last Thing
One Last Thing
Effective digital marketing is key to growing your business. Executing the above strategies will undoubtedly help you achieve this goal.
Thanks for given me the audience!
TREASURED ENTREPRENEUR ASSOCIATION 